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FirstLight’s Culture of Care

The business of caring At FirstLight Home Care , non-medical home care is not just our job. It’s our mission. Many of us, from individual employees to franchise owners to corporate executives, know what it’s like to care for a loved one. This experience defines us and our mission to provide the best service to our clients. We are genuinely dedicated to improving the health and well-being of others. As an organization, we are committed to providing the highest quality personal service for our clients so they can continue to live happily in their own homes. Caring for Others The goal of each…

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Five Tips For Helping Employees With Aging Parents

Years ago, the case used to be that employees would need to take off time from work due to family, particularly children. That’s not the case anymore. Today, the number one reason for lost productivity in U.S. businesses is senior care, (Society Human Resource Management); employees are taking most of the time off work to take care of an aging parent or both parents.  Companies should be more aware of this growing responsibility among their employees and take the necessary steps to accommodate their needs. Businesses should have a resource guide of options for them to consider such as, in-home…

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The Bittersweet Side to Owning a Home Care Franchise

We often talk about the upsides to owning a home care franchise – personal satisfaction, a growing marketplace, a great team of caregivers and an emphasis on putting the client first. What we rarely talk about is the bittersweet side of this franchise opportunity – unfortunately, sometimes your clients pass away. What makes this extremely difficult is that your clients are like your loved ones. They become a part of your family. We don’t generally have quick encounters with our clients – we have long term relationships. We celebrate birthdays together and often spend holidays gathered around a table. Many…

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FirstLight Home Care Meets Aging America’s Needs

By: Clay Neff, Director of Franchise Development Most families across America reach a point when adult children have some very tough decisions to make regarding the daily care of their aging parents.  I have seen this same scenario time and time again, and I’d like to share a true story with you. A little over a year ago, this same tough decision happened to my friend Dave* (and his siblings).  His 96 year-old mother’s health was failing, and the time had come to make a decision about potentially moving her to a nursing home.  However, this was not a decision…

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Health Franchises and the Recession

The Positive and/or Negative Effects of an Economic Slump on a Health Care Franchise Business Are there recession-resistant franchises? Just how stable is franchising in the midst of economic downturn and massive job losses? Despite the recession, franchising has continued to perform well. In fact, it has been observed that more franchise concepts have been created out of the increasing need of the consumers for economic survival. This influx of franchises has been in practically every vertical, with women-centric and food related franchises leading the way. But, where does health care fall in this mix? The fact that people get…

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Social Media and Web-Based Communications are Getting More Useful for Caregivers

Social networking sites have been increasingly adopted by professional health care providers and family caregivers. Today, caregivers can share experiences and care knowledge with one another, communicate with families, learn more about medical research and treatments or plan their schedules online. According to survey from Walker Marketing, Inc., most family caregivers involved with home care services are inclined to dialogue with other caregivers in an online forum or social networking site. In fact, 91 percent of family caregivers would be likely to conduct research after receiving a provider referral by a professional source; while 78 percent would rely on a physician…

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