There is no doubt that the Great Recession has left behind deep scars for much of the country, scars that continue to surface as the economy drifts in and out of recovery on a daily basis. The harsh truth is that quality jobs are hard to come by in most industries. There are some industries, however, that continue to flourish no matter the economic state. Home health care is one of such industries.
Why Own a Home Health Care Franchise?
Owning a FirstLight Home Care Franchise helps create the perfect hybrid business experience for those who are new to business ownership or are (understandably) risk averse. You have the support of an established company to make the search for customers and marketing in general easier. In addition, you have the flexibility to be your own boss and, essentially, be in charge of the day-to-day operations of your home health care business.
Who Are Your Customers?
When looking at business opportunities, one of the most important considerations while planning its viability is your customer base. Will you have to struggle to find customers? This is the single most critical question any entrepreneur can ask him or herself.
A majority of the people who require home health care are senior citizens. The Baby Boomer Generation is rapidly coming of age as senior citizens and provides an abundant source of potential customers. Boomers are not only an abundant pool of customers, but also a group that will steadily increase annually.
As defined by the U.S. Census Bureau, Baby Boomers are people born between the years 1946 and 1964. In 2011, 41 million retirees made up the American population. By the year 2029, the last batch of Baby Boomers will be entering their Golden years, with a grand total of over 71 million Americans that will potentially need home health care.
Want to Learn More?
If you would like to obtain more information about becoming a FirstLight Home Care franchise owner, our franchise page is a solid place to start (https://www.firstlightfranchise.com/). We also host a free webinar that explains the ins and outs of what our franchising opportunity entails. Visit https://www.firstlightfranchise.com/to read about the webinar. There is also a handy Franchise Information Kit available for download at https://www.firstlightfranchise.com/. You can also call us at 1.866.985.5348 for information or if you have questions.