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What To Do With All That Industry Red Tape

Every industry has some amount of “red-tape” to deal with.  Paperwork, timelines out of your control, reliance on other people to make decisions that affect your business, etc.  As a business owner, one of your initial and perhaps ongoing challenges is to cut through the “red-tape” as quickly and effortlessly as possible. With franchising models, much “red-tape” is a result from state and federal regulations. Delay’s, getting the “run around”, dealing with people who do not have nearly the same sense of pride and sense of urgency that you do can be frustrating at best, and even demoralizing. Hopefully, the…

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FirstLight Home Care Semi-Annual National Conference Recap: Denver, Colorado

FirstLight Home Care just wrapped up our 8th semi-annual conference, #FLHC2014, in the bold, beautiful, Broomfield, Colorado. We’re proud to announce that this conference was our biggest conference and most-well attended in FirstLight Home Care history to date! Our owners eagerly arrived in anticipation of the conference’s itinerary and events. For this conference, we wanted to specifically focus on a few items; owner and/or manager networking, and it’s value, which we emphasized with extra, devoted time to allow our owners and managers to network with other managers and owners, sponsors, vendors, and speakers. We fully believe that one of the…

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Why Home Care For Mom Is So Important

She nursed you back to health when you were sick, put that special band-aid on after a rough fall cooked your favorite meal when you’d had a rough day, and always reminds you how special and loved you are. Moms are truly extraordinary. They are natural caregivers and nurturers, which to us, makes them special, hands down. Their love is unconditional, unwavering and strong, which is why they deserve the best home care the industry has to offer. It’s a tough topic to handle, for you and for Mom. No one, especially moms, likes realizing they need help, especially when…

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Converting Your Home Healthcare Business

Do you or someone you know currently operate their own independent homecare business? Is your independent homecare business facing increased competition? Are you a brand leader in your market? Do you have extensive website and social media strategies and support? Is it becoming harder and harder to find and retain caregivers? Would your independent homecare business benefit from innovative and industry leading technology? Does your state require new licensure or did state licensure recently change? Does it seem like your business has met somewhat of a plateau? Are you prepared for all of the upcoming changes in the industry (Affordable…

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Choosing The Right Social Media Tools For Franchising

One thing is for sure; social media is here to stay. There are an abundant amount of social media platforms to choose from in today’s social world, especially for businesses. Choosing the appropriate platforms for your business isn’t a random or biased decision. It requires analysis of your target audiences and potential audiences, forecasting for possible future markets, evaluating each social outlet in terms of tone, usage by target markets, metrics and analytics, and expectation of brand awareness and growth. One of the first questions you need to ask, as a small business owner is, “What social outlets are my…

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Franchising Continues to Boom in 2014

2013 was a triumphant year for the franchise industry. While the economy is still slowly recovering, the franchising industry continues to shower greater improvement and growth than most other economical sectors. According to the International Franchising Association’s January issue of Franchising World, the feedback received from several diverse franchise systems presented a steady pattern of overall confidence in 2014. Many franchises expressed satisfaction with their 2013 results and are expecting steady, slow, and continual growth for 2014 as the economy works to recover. Most franchise systems predict solid growth and economical improvement as a whole, which is reinforced by the observation that franchises…

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