Assisted Living Business Plan


Thank you for your interest. We invite you to learn more about how a FirstLight HomeCare franchise can meet your personal and professional goals as you help others. Listed here is an overview of the steps to becoming a FirstLight franchisee.

  • Your Web inquiry is professionally acknowledged by a FirstLight team member and convenient phone appointment is set
  • An electronic brochure (or hard-copy if you prefer) is sent to you to provide more information on the FirstLight HomeCare opportunity
  • Initial telephone discussion to understand what characteristics you are looking for in a successful franchise business
  • Talk over your timing, market of interest, working capital, background and interest in helping seniors, families and the communities in which we live
  • Determine if we have a mutual basis to continue discussions; if so, the next convenient phone appointment is set

  • Continue our first discussion and review the FirstLight electronic brochure
  • Explain award process and importance of our franchise application
  • Talk more about the unique FirstLight approach, our seasoned experience in building a successful senior care franchise model and the many, many strengths of our system
  • Discuss why we are in the business of senior care and how we strive to grow
  • Set convenient appointment for next phone discussion

  • Review your completed franchise application and all relevant data
  • Confirm the market area zip codes for your preferred territory (first and second choices) are both available
  • Review local market factors you have observed or are known to you
  • Extend an invitation to attend an upcoming Discovery Day
  • Send travel information and agenda for Discovery Day attendance

  • Spend an entire day meeting the FirstLight team
  • Learn even more about the senior care industry and the amazing strengths that make FirstLight unique
  • Receive our Franchise Disclosure Document (FDD) and review as a group
  • Meet one-on-one with us at close of Discovery Day to ensure any questions pertinent to your timing, market, etc. are personally addressed in full
  • Receive graphic of your desired territory demographics and mapping, reinforcing our discussions
  • Share training dates and timeline projected for next steps (including signing of franchise agreement or deposit agreement)

  • Telephone call follow-up to answer all remaining questions from Discovery Day
  • Review all FDD questions or, if not reviewed, set a convenient appointment within three days to review
  • Review and reconfirm our franchise award process dates
  • Share feedback and findings of FirstLight HomeCare franchising team members regarding potential status as a new FirstLight owner

  • Confirm territory and timing as earlier agreed upon
  • Complete any remaining FDD questions

  • Franchise agreement dates will be coordinated with your schedule via phone
  • Candidate has ample time for final review and then signs agreement with FirstLight representative present by phone
  • Candidate will return signed agreement along with initial franchise fee

  • Fully executed agreement received at FirstLight office
  • New FirstLight franchise owner will receive welcome call from CEO
  • FirstLight operations team member will call new FirstLight owner to briefly review the Pre-Training Checklist items, set call for Training/Operations kick-off to occur within two days to review the checklist and confirm timing for completion
  • Training/Operations has an introductory call with new owner to review advanced prep work required to attend Training session and continual calls to “check-in”
  • Follow-up courtesy call no later than two weeks prior to new owner’s training date to confirm travel arrangements, timing for training week with FirstLight and to ensure that prep work is completed
  • Ensure new owner is ready for New Owner Training Week

  • Complete New Owner Training Week and celebrate diploma
  • Set Public Relations release for grand opening and confirm all other final pre-opening preparation items have been completed

  • Schedule Grand Opening
  • Ensure a member of the FirstLight HomeCare Operations Team is onsite within first week to 10 days of opening
  • Ensure follow-up process is in place for field support communications and set weekly calls with new owner for first four months (at minimum)

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